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Council of Tourism Associations of British Columbia represents the entire British Columbia tourism industry through its tourism association members. The primary purpose of the Council of Tourism Associations of British Columbia is to advocate on behalf of its members and the tourism industry to government and the private sector regarding the interest, concerns and opportunities facing the sector. The Council of Tourism Associations of British Columbia boasts a membership of 43 of British Columbia’s most influential tourism associations and businesses.

“For tourism operators, Landings will help meet the demand for skilled and hard-working employees. In particular, the tourism industry faces a significant challenge sourcing qualified supervisory and mid-management personnel,” explained Mary Mahon-Jones, CEO of the Council of Tourism Associations of BC.